Attend this event and hear how businesses can elevate their brand and achieve profitable growth through excellent design and intelligent marketing.
Keynote speaker Ian Bennington is one of the province’s best-known marketing and branding experts. Working across all markets and sectors, for start-ups, SMEs and larger organisations, Ian has guided them to identify their value proposition and position them in a differentiated way using excellent branding and clever marketing to create profitable growth. He is a business builder in his own right having founded and grown Part Two Design which has a proven track record for brand creation, compelling design and the provision of strategic marketing advice which enables businesses to punch above their weight in existing and new markets. Drawing on this experience Ian will share his insights on how a business can elevate its brand and achieve profitable growth through excellent design and intelligent marketing. Following his keynote address, Ian will be joined on stage by Lisburn-based business Scaffold Digital who will share how they worked with Ian to revamp their image to support their evolving business. Specialising in the design and development of websites, apps, UX / UI and cloud hosting, Scaffold will share the story of their own rebranding journey and how their new identity has provided attitude and a strong foundation for their plans to develop.